| aabcdeexed | Дата: Понедельник, 11.11.2013, 05:34 | Сообщение # 1 |
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Many of the world's leading operators, including America Movil, Axiata GroupBerhad, Bharti, China Unicom, Deutsche Telekom, KT Corporation, MTS, Orange,Qtel Group, Softbank Mobile, Telecom Italia, Telefonica, Telekom Austria Group,Telenor and Vodafone, have voiced their commitment to implementing Near FieldCommunications (NFC) technology, and intend to launch commercial NFC services inselect markets by 2012."NFC is perhaps best known for its role in enabling mobile payments, butits applications go far beyond that," said Franco Bernabe, Chairman, GSMAand CEO, Telecom Italia. "NFC represents an important innovationopportunity, and will facilitate a wide range of interesting services andapplications for consumers, such as mobile ticketing, mobile couponing, theexchange of information and content, control access to cars, homes, hotels,offices car parks and much more."The market potential for NFC is significant - according to Frost &Sullivan, the total payment value for NFC globally will reach more than euro 110billion in 2015 - and momentum behind the technology is growing rapidly. Toaddress this opportunity and to provide valuable new services to mobile usersworldwide, the operator community is focused on driving the standardiseddeployment of mobile NFC, using the SIM as the secure element to provideauthentication, security and portability.To achieve this, the GSMA will develop the necessary certification andtesting standards to ensure global interoperability of NFC services. Thisinteroperability is critical to the widespread adoption of NFC, enabling usersto benefit from NFC services around the world, regardless of operator network ordevice type."As we have seen, the adoption of different approaches to NFC will onlyserve to fragment the market," continued Bernabe. "By uniting around asingle standardised approach to mobile NFC and by collaborating across theentire ecosystem, our industry will continue to develop the compelling servicesthat customers demand."
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The onslaught of flashy new devices, improved Web-accessibility and growingconsumer appetite for mobile games, music and video are fueling a growing marketfor mobile content - revenues from which will reach an estimated $1.54 billionin the USA this year, according to a new report from eMarketer."The continuing advance of smart devices-including tablet-stylecomputers, led by Apple's iPad-and the growing ubiquity of mobile broadbandnetworks mean that consumers have to make fewer compromises when it comes to theconsumption of games, music and video," said Noah Elkin, eMarketer senioranalyst.eMarketer estimates combined revenues from three principalstreams-subscriptions (streaming music and mobile TV services)- direct andpay-per-view downloads (full music tracks, games and TV/movie/eventprogramming)- and advertising-supported (games, music services and video)-willmore than double from 2010 to reach $3.53 billion in 2014.Gaming is by far the leader in terms of usage and revenues: The number of USmobile gamers is expected to reach 64 million in 2010, driving revenues of $849million.Meanwhile the number of US consumers who watch mobile video or television ontheir mobile devices is expected to reach 23 million this year and draw revenuesof $719 million. By 2014, however, mobile video revenues are expected to reach$1.3 billion.The main factor driving revenues to game, video and music publishers is stillpaid or subscription-based content, though ad-supported revenues are expected togrow at more than double the rate of paid mobile content through 2014."The rules have not been written-yet," Mr. Elkin said. "Theongoing digitalization of media and the increased emphasis on monetizationspells opportunity for mobile game and music publishers as well as producers ofvideo content."
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Lime, the Caribbean business of Cable & Wireless Communications, haslaunched its first HSPA+ network in the Cayman Islands.In May Lime announced its strategy to be the first telecoms operator to offerHSPA+ mobile services across the Caribbean region. The business is now in theprocess of a phased upgrade of its networks to incorporate HSPA+ services.The Cayman HSPA+ network provides 100% coverage of all three Cayman islands(Grand Cayman, Little Cayman and Cayman Brac).Lime has launched new price plans in Cayman for its HSPA+ services. Newpostpay priceplans have inclusive bundles of voice minutes, texts and mobile data, whilst theprice permegabyte of mobile data has been substantially reduced. Mobile broadbandservices have alsobeen launched.Lime plans to offer HSPA+ services across 12 other Caribbean markets over thenext 18 months. Lime, Barbados and the Bahamas Telecommunications Company willbe the next CWC businesses in its Caribbean region to launch HSPA+ services.Both expect to launch HSPA+ later this year.The company is branding the upgrade as a 4G service.
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